This article will cover offer link and postback setup examples when working with advertisers using CAKE and various other tracking platforms


Section 1: CAKE


Your tracking link from the Advertiser:


http://AdvertiserDomain.com/?a=12345&c=1134&s1=


This link becomes an offer link in your CAKE system. Additional advertiser parameter and CAKE tokens added:


http://AdvertiserDomain.com/?a=12345&c=1134&s1=#affid#&s2=#reqid#


Your postback to place in the advertiser's system. Advertiser's tokens added:


http://YourDomain.com/p.ashx?o=1&e=1&f=pb&r=#s2#&t=#leadid#



Section 2: HasOffers


Your tracking link from the Advertiser:


http://AdvertiserDomain.com/aff_c?offer_id=1&aff_id=1


This link becomes an offer link in your CAKE system. Additional advertiser parameter and CAKE tokens added:


http://AdvertiserDomain.com/aff_c?offer_id=1&aff_id=1&aff_sub1=#affid#&aff_sub2=#reqid#


Your postback to place in the advertiser's system. Advertiser's tokens added:


http://YourDomain.com/p.ashx?o=1&e=1&f=pb&r={aff_sub2}&t={transaction_id}



Section 3: HitPath


Your tracking link from the Advertiser:


http://AdvertiserDomain.com/rd/r.php?affid=1&sid=6&c1=


This link becomes an offer link in your CAKE system. Additional advertiser parameter and CAKE tokens added:


http://AdvertiserDomain.com/rd/r.php?affid=1&sid=6&c1=#affid#&c2=#reqid#


Your postback to place in the advertiser's system. Advertiser's tokens added:


http://YourDomain.com/p.ashx?o=1&e=1&f=pb&r=xxc2xx&t=xxhitidxx



Section 4: LinkTrust


Your tracking link from the Advertiser:


http://AdvertiserDomain.com/click.track?CID=1&AFID=1&ADID=1&SID=


This link becomes an offer link in your CAKE system. Additional advertiser parameter and CAKE tokens added:


http://AdvertiserDomain.com/click.track?CID=1&AFID=1&ADID=1&SID=#affid#&AffiliateReferenceID=#reqid#


Your postback to place in the advertiser's system. Advertiser's tokens added:


http://YourDomain.com/p.ashx?o=1&e=1&f=pb&r=[=AffiliateReferenceID=]&t=[=_TransID=]



Section 5: Commission Junction

Your tracking link from the Advertiser:


http://AdvertiserDomain.com/click-1111111-11111111


This link becomes an offer link in your CAKE system. Additional advertiser parameter and CAKE tokens added:


http://AdvertiserDomain.com/click-1111111-11111111&sid=#reqid#


Your postback to place in the advertiser's system. Advertiser's tokens added:


http://YourDomain.com/p.ashx?o=1&e=1&f=pb&r=%xs&t=%xo