This article will cover the following:
- How to Navigate the Stats Report
- How to Navigate the Testing Report
- How to Navigate the Reports Main Tab
- How to Use Report Drill-Downs
- How to Customize a Report View
- How to Adjust Conversions from Reports
For a video walkthrough of Reporting within CAKE, click here.
How to Navigate the Stats Report
The stats pages, as are all reports - are defaulted to sort descending by revenue for the current day unless modified.
The Affiliate and Advertiser main tabs have an interface that allows you to go into different summary levels with various filters, accompanied by the pie-chart on the right-side. The actual report below reflects whatever selections are made in the upper interface.
- The stats page is always the top-most sub-tab in the left-hand navigation bar. It is located in the Affiliates, Advertisers, Lead Gen, and Reports main tabs.
- The left-hand section provides various drill-downs and filtering options including the ability to drill down ALL traffic by storefront, mobile technology (Device, Browser, OS, etc.), search term, and country or region, which isn’t possible in your primary Reports tab.
- The pie-chart on the right and the report below will update to reflect the filters selected in the left-hand widget.
How to Navigate the Testing Report
The Affiliate and Advertiser main tabs also have another section where our most granular reports can be accessed - the Testing sub-tabs.
Here you’ll find 3 new sub-tabs:
- Recent Test Clicks – this is the exact same report as the click report in the Reports tab, but it’s pre‑filtered to test clicks instead of the primary click report which isn’t filtered.
- Recent Test Conversions – this is similarly the exact same conversion report like that in the Reports tab, but it’s pre‑filtered to test conversions instead of all conversions.
If you have any questions, please reach out to your dedicated CAKE Client Success Manager/Account Manager or contact the CAKE Support Team at support@getCAKE.com.