This article will cover offer link and postback setup examples when working with advertisers using CAKE and various other tracking platforms
Section 1: CAKE
Your tracking link from the Advertiser:
http://AdvertiserDomain.com/?a=12345&c=1134&s1=
This link becomes an offer link in your CAKE system. Additional advertiser parameter and CAKE tokens added:
http://AdvertiserDomain.com/?a=12345&c=1134&s1=#affid#&s2=#reqid#
Your postback to place in the advertiser's system. Advertiser's tokens added:
http://YourDomain.com/p.ashx?o=1&e=1&f=pb&r=#s2#&t=#leadid#
Section 2: HasOffers
Your tracking link from the Advertiser:
http://AdvertiserDomain.com/aff_c?offer_id=1&aff_id=1
This link becomes an offer link in your CAKE system. Additional advertiser parameter and CAKE tokens added:
http://AdvertiserDomain.com/aff_c?offer_id=1&aff_id=1&aff_sub1=#affid#&aff_sub2=#reqid#
Your postback to place in the advertiser's system. Advertiser's tokens added:
http://YourDomain.com/p.ashx?o=1&e=1&f=pb&r={aff_sub2}&t={transaction_id}
Section 3: HitPath
Your tracking link from the Advertiser:
http://AdvertiserDomain.com/rd/r.php?affid=1&sid=6&c1=
This link becomes an offer link in your CAKE system. Additional advertiser parameter and CAKE tokens added:
http://AdvertiserDomain.com/rd/r.php?affid=1&sid=6&c1=#affid#&c2=#reqid#
Your postback to place in the advertiser's system. Advertiser's tokens added:
http://YourDomain.com/p.ashx?o=1&e=1&f=pb&r=xxc2xx&t=xxhitidxx
Section 4: LinkTrust
Your tracking link from the Advertiser:
http://AdvertiserDomain.com/click.track?CID=1&AFID=1&ADID=1&SID=
This link becomes an offer link in your CAKE system. Additional advertiser parameter and CAKE tokens added:
http://AdvertiserDomain.com/click.track?CID=1&AFID=1&ADID=1&SID=#affid#&AffiliateReferenceID=#reqid#
Your postback to place in the advertiser's system. Advertiser's tokens added:
http://YourDomain.com/p.ashx?o=1&e=1&f=pb&r=[=AffiliateReferenceID=]&t=[=_TransID=]
Section 5: Commission Junction
Your tracking link from the Advertiser:
http://AdvertiserDomain.com/click-1111111-11111111
This link becomes an offer link in your CAKE system. Additional advertiser parameter and CAKE tokens added:
http://AdvertiserDomain.com/click-1111111-11111111&sid=#reqid#
Your postback to place in the advertiser's system. Advertiser's tokens added: