How to Add a Campaign

A Campaign in CAKE is the relationship between an Affiliate or SubAffiliate, and the Offer they are running traffic to. On the Campaign, you can adjust an Affiliate's payout, caps, and generate tracking links, and place affiliate pixels.

The Campaign wizard can be accessed from the following:

• The Campaigns tab of the Affiliate card
• The Campaigns tab of the Offer card
• The Campaigns section of the Action Menu icon

To add a new Campaign, follow these steps:

1. Select the Affiliate from the wizard
2. Select the Offer
3. Select the Media Type
4. Enter the Affiliate's payout amount in the Price field
5. Set the Campaign's Status 
6. Click Next to review your Campaign settings
7. Click Finish

Note: Inactive and Pending Campaigns will redirect clicks through the redirect strategy.

• How to Add a Directed Campaign
• A Guide to the Campaign Card
• How to Generate Tracking Links and Send Creatives to Affiliates

If you have any questions, please reach out to your dedicated CAKE Client Success Manager/Account Manager or contact the CAKE Support Team at support@getCAKE.com.