This article will cover the following:
- What Are Affiliate Pixels?
- How To Place Affiliate Pixels On Campaigns
- How To Place Affiliate Pixels On Events
What Are Affiliate Pixels?
Affiliate pixels allow your partners to track the conversions and events from their traffic back to a tracking/reporting platform of their own. The pixels they provide can be browser-based such as an iFrame, JavaScript, or Image pixel, or they can be a server-to-server Postback URL.
How To Place Affiliate Pixels On Campaigns
To enable your affiliate to track the default conversion/install/lead on a single offer, their pixel will need to be placed on the corresponding campaign card.
To place a campaign pixel for your affiliate, follow these steps:
- Open the Campaign card
- Click on the Pixels sub tab
- Paste HTML pixels into the Pixel field and/or paste a server-to-server postback into the Postback URL field
- Click Save
How To Place Affiliate Pixels On Events
If you have any questions, please reach out to your dedicated CAKE Client Success Manager/Account Manager or contact the CAKE Support Team at support@getCAKE.com.