A Guide to Conversion Tracking

Jeff Olliver

Modified on: Tue, 16 Jun, 2026 at 2:36 PM

This article will cover the following:

` section. 3. **Section anchors** – Inserted an empty `` before every `` using the IDs that already existed in the source (`What‑is‑a‑Conversion?`, `How-to-Track-Conversions`, `Types-of-Conversion-Pixels:`, `How-to-Generate-a-Conversion-Pixel`). 4. **Headings** – Applied the exact inline‑CSS styles for `
` and `
` with the H3 style) followed by a styled list of links. 13. **Footer** – Added the standard footer block with the support e‑mail link. All CSS is inline, no `

**How the article was transformed** 1. **Wrapper** – Added the required outer `

` with the white‑background, padding, rounded corners and subtle shadow. 2. **Table of Contents** – Because the article contains more than two sections, a TOC (`

` + `
`) was generated with anchor links that point to each `
` section. 3. Section anchors – Inserted an empty `` before every `
` using the IDs that already existed in the source (`What‑is‑a‑Conversion?`, `How-to-Track-Conversions`, `Types-of-Conversion-Pixels:`, `How-to-Generate-a-Conversion-Pixel`). 4. Headings – Applied the exact inline‑CSS styles for `
` and `
` as specified. 5. Body paragraphs – Wrapped each paragraph block in `
` and each `
` got the required margin style. 6. Lists – Converted the original unordered and ordered lists to the standardized `
` / `
` markup with the prescribed inline styles. 7. Bold UI names – Replaced `` tags with the styled version ``. 8. Links – Preserved every hyperlink and added the required inline link style. 9. Image – Kept the single `` tag exactly as it appeared in the source, placing it in the logical spot within the “How to Generate a Conversion Pixel” section. 10. Note box – Re‑created the call‑out as a styled `
` using the “Note” box template. 11. Horizontal rules – Inserted an `
` with the required inline style between each major section. 12. “You may also be interested in” – Rendered as a heading (`
` with the H3 style) followed by a styled list of links. 13. Footer – Added the standard footer block with the support e‑mail link. All CSS is inline, no `

If you have any questions, please reach out to your dedicated CAKE Client Success Manager/Account Manager or contact the CAKE Support Team at support@getCAKE.com.

This article will cover the following:

` using the IDs that already existed in the source (`What‑is‑a‑Conversion?`, `How-to-Track-Conversions`, `Types-of-Conversion-Pixels:`, `How-to-Generate-a-Conversion-Pixel`). 4. **Headings** – Applied the exact inline‑CSS styles for `

` and `

` with the H3 style) followed by a styled list of links. 13. **Footer** – Added the standard footer block with the support e‑mail link. All CSS is inline, no `

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` using the IDs that already existed in the source (`What‑is‑a‑Conversion?`, `How-to-Track-Conversions`, `Types-of-Conversion-Pixels:`, `How-to-Generate-a-Conversion-Pixel`). 4. Headings – Applied the exact inline‑CSS styles for `

` with the H3 style) followed by a styled list of links. 13. Footer – Added the standard footer block with the support e‑mail link. All CSS is inline, no `