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Offers - Caps Tab - CAKE Basic


Click Cap: The Click Cap defines how many clicks this Offer can receive before redirecting to the Campaign Redirect, Offer Redirect, Vertical Redirect or Global Redirect depending on settings in place.
- For example, placing “1,000” will restrict the Offer to only receiving 1,000 clicks for the defined period of time.


Click Cap Interval This defines the time period for the Click Cap set.
- For example, if “Daily” is selected this Offer can receive 1,000 Clicks within 1 day and will reset the next day at midnight.

* If a cap interval has not been selected from the drop down, the offer &/or campaign will continue to accept traffic until that cap has been met.


- Custom allows for a unique date range to be defined.


Conversion Cap: The Conversion Cap defines how many Paid Conversions this Offer can receive before redirecting to the Campaign Redirect, Offer Redirect, Vertical Redirect or Global Redirect depending on settings in place.

- For example, placing “500” will restrict the Offer to only receiving 500 Paid Conversions for the defined period of time.


Conversion Cap Interval: This defines the time period for the Conversion Cap set.

- For example, if “Daily” is selected this Offer can receive 500 Conversions within 1 day and will reset the next day at midnight.
- Custom allows for a unique date range to be defined.

* If a cap interval has not been selected from the drop down, the offer &/or campaign will continue to accept traffic until that cap has been met.

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